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Marketplace integration

How to sell
on marketplaces?

Six steps, always in the same order, to open a marketplace seller account and list your catalogue on it, from the first contact to your offers going live.

A marketplace integration follows a precise order. Each step produces what the next one needs.

06steps
01catalogue, reused on every platform
€0setup fee if you are starting from scratch
Step 01 · First of all

Getting in touch with the marketplace

Application, validation of the marketplace seller account, review of the commercial and logistics terms. Every platform has its own requirements: permitted categories, documents to supply, onboarding lead times. This is where we find out whether a marketplace is right for your catalogue.

  • Seller account
  • Access conditions
  • Application
Step 02 · The foundation

Structuring the catalogue from your source data

Your website, your product file, your ERP: we start from what you already have. Product catalogue structuring makes it machine-readable: one reference per line, variants linked together, clean and clearly named fields.

  • Product catalogue structuring
  • Source data
Step 03 · Visibility

Enriching the data with the expected attributes

Each marketplace demands its own product attributes: material, dimensions, standards, compatibilities. Catalogue enrichment fills in those fields, category by category. It decides whether your listings show up in the search filters.

  • Catalogue enrichment
  • Marketplace product attributes
Step 04 · The framework

Setting up the seller account

Shipping classes, dispatch times, shop description, mandatory information: seller account setup defines what the customer will see and what the platform will expect from you on every order.

  • Seller account setup
  • Marketplace shipping classes
Step 05 · Going live

Creating the products

Directly in the marketplace back office, or through a feed manager (Lengow, Shoppingfeed, Channable) as soon as several platforms are targeted. Product listing creation is the step where all the upstream work becomes visible.

  • Lengow
  • Shoppingfeed
  • Channable
  • Back office
Step 06 · The trigger

Creating the offers

Price, stock, lead time, delivery method: the offer is what makes a product buyable. Marketplace offer creation closes the integration and opens the next phase, optimisation.

  • Marketplace offer creation
  • Going live
What next? The managed service
One catalogue, every platform

Structured once,
listed everywhere

The master catalogue built in steps 2 and 3 then serves every marketplace, without starting over. That is what makes expanding to new platforms fast, and profitable.

Why the order matters

A skipped step
is a step to redo.

Listing created too early

Without a structured catalogue, every listing has to be reworked by hand, on every platform.

Incomplete attributes

Your products exist, but never appear in the filters. Invisible, so unsold.

Wrong shipping class

Margin leaks on every shipment, with no warning. You find out months later.

Included in the managed service

Integration is the first phase of our marketplace managed service

We open your accounts, structure your catalogue and put your offers online, then we stay to make them sell. Our fee is a percentage of revenue, with no setup fee if you are starting from scratch.

  1. IntegrationThis page
  2. OptimisationMake the listings sell
  3. AutomationSave time every day
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